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Is Your Blog A Success? Here’s How You Find Out…

Is Your Blog A Success? Here’s How You Find Out…

Disclosure – this is a collaborative post.

You’ve gone to the effort of creating a blog, you’ve posted fairly regularly, and you’re quite happy with the content you’ve produced. At the very least, your blog looks great. But is it doing well or not? More specifically, how can you tell if your blog is successful?

If you don’t know what to look for, then it’s impossible to understand how successful your blog is. Most of the time, you leave it up to guesswork. To help you make more sense out of things, here are the main things that determine blog success: 

A growing audience

If lots of people keep visiting your blog and reading your articles, then it has to be a success. People wouldn’t keep returning if your content sucked. So, a sign of a brilliant blog is one that keeps growing its audience. Check your traffic stats to see if they keep on rising. If they do, then you’re on the right path. 

A thriving comments section

When people comment on your posts, it usually means you’ve created engaging content. Obviously, you have to make sure they’re positive or constructive comments. Loads of negative ones are not an indication that your blog is doing well! If you keep seeing new comments on all of your posts, then it’s a really positive sign. 

Lots of inbound links

Now, we get into more of the technical blog metrics. Inbound links are links from other websites that point to your blog. The more of these you have, the better. It can be hard to figure out how to find this stat and how to make sense of it. But, with a bit of research, you should be able to understand what it means. You could always take a data analytics masters degree online to properly go into depth on web analytics and metrics, but this isn’t essential. I do think that having a good understanding of all of this will benefit your blog in the future! Anyway, if you have lots of inbound links, then it shows other sites deem your content to be valuable. As such, it’s a key indication that you’re doing something right. This can also help with your SEO, giving your search ranking a boost. In turn, this might help you bring in more traffic, which leads to the first point I made. 

Increase in requests

Are you getting contacted by other blogs or brands requesting a collaboration? If so, then this is a huge sign that your blog is successful. People want to partner with successful blogs as they know they can benefit from your success. So, if nobody is interested in working with you, then you should feel a bit let down. It shows they don’t think your blog is very good, which is never a good sign. The more requests you get, the more successful you are. 

Hopefully, this helps you figure out whether or not your blog is a success. You need to know this as it lets you decide what to do. If you find that things aren’t going as well as you thought, then you can react and change things to improve your blog. 

Disclosure – this is a collaborative post.


1 Comment

  1. February 15, 2020 / 8:59 pm

    After over 7 years of blogging I still don’t know if mine is successful. lol It is to a point but I am terrible for comparing myself to others x